Vita

I am a UX/UI designer with great experience creating cutting edge visuals and solving complex design issues.

My professional experience ranges across various German and US OEMs. Over the past 15 years I have worked on concept cars,
showcases and serial production vehicles, covering all steps from ideation to execution and production.

I work with international teams daily, using conferencing services and travelling extensively. Speaking fluent German, English and Russian enables me me to manage this without issues.

The future of technology and its benefits for all mankind are one of my greatest passions.
I am excited to be part of this evolution within the automotive industry every day.

2022 - Today

Chief HMI Designer at
GEELY,
Göteborg, Sweden

2020 - 2022

Service Design / Design System Manager at
VOLKSWAGEN,
Remote

2018 - 2020

Principal Automotive interface design at
BYTON,
Santa Clara, USA

2011 - 2018

Lead Automotive interface design at
ICON INCAR (part of ICONMOBILE and YOUNG & RUBICAM group),
New York City, USA

2010 - 2011

Senior Automotive interface design
at UEDELHOVEN studios,
Ingolstadt/Munich, Germany

2009

Senior UI/UX/Print design at COLORBLIND,
Senior UI/UX/Editorial design / Project management
at ZEIXS publishing,
Mannheim, Germany

2006 - 2008

UI/UX design / Motion Design
at Lichtfront / Grosse8,
Cologne, Germany

2004 - 2008

Bachelor of Arts at University of Design,
Schwaebisch Gmuend, Germany

2001 - 2003

Professional education
of certified graphic design
at Academy of Communication,
Heilbronn, Germany

Portfolio

Here are some examples of my work which are also shown in the slideshow above.

All projects
Interface Design
Video
Print

In this project my team designed a complex UX/UI interaction for a multi-screen solution. One of the key highlights of this project was the opportunity to leverage the wide screen and explore innovative ways to integrate the driver and co-driver into the user experience.

Through extensive research, thoughtful design iterations, and iterative user testing, we were able to create a seamless and intuitive user experience that exceeded expectations. Our team's collective expertise in UX/UI design, coupled with our passion for innovation, allowed us to create a unique solution that effectively addressed the needs of our users.

HMI Interface Design

BYTON

INGOLSTADT, 2014 <br>
OWN PROJECT - ILLUSTRATION AND DESIGN FOR A CHILDREN’S BOOK.<br>
Illustration and design for a children’s book.
The project was initiated on crowdfunding platform „Startnext“. To bring the final artwork to life I coordinated all details including print production, launching my own publishing „Sonderfarbe“ and distributing everything via own webshop, amazon and Facebook.

MEIN KLEINER FISCH (MY LITTLE FISH)

Sonderfarbe Verlag

While working on automotive interfaces every day, tons of ideas pop up which never make it to the screen. So I designed this vision to visualize at least some of them as keyscreens for a head unit system.
And since all the work I create so is disclosed for years, this can give a brief glimpse on the field I have been working in passionately for the past 4 years.

HMI Interface Design

own Project

GMüND 2007, <br>
INGOLSTADT 2015<br>
STUDIES, OWN DESIGN -
CONCEPTION AND VISUAL DESIGN FOR A MULTIMODAL TRANSPORTATION APP INCLUDING TRIP PLANNING, TICKET DISTRIBUTION AND STORING, NAVIGATION ON DESTINATION. <br>
The app conception was part of a project work during my academic studies in Gmünd. I created the key visuals lately as an own project to demonstrate my design skills outside of work.

Wayfinder

own Project

New York 2017, <br>
<br>
ICONINCAR
AUTOMOTIVE INTERFACE DESIGN <br>

CONCEPTION AND VISUAL DESIGN FOR A FULL DIGITAL CLUSTER. <br>
I was the Lead Designer for the conceptual and visual Phase of the Project.

Deep Grid Cluster

ICONINCAR

New York 2017, <br>
<br>
ICONINCAR
AUTOMOTIVE INTERFACE DESIGN <br>

CONCEPTION AND VISUAL DESIGN FOR A FULL DIGITAL CLUSTER. <br>
I was the Lead Designer for the conceptual and visual Phase of the Project.

Holo Cluster

ICONINCAR

New York 2017, <br>
<br>
ICONINCAR
AUTOMOTIVE INTERFACE DESIGN <br>

CONCEPTION AND VISUAL DESIGN. <br>
I was the Lead Designer for the conceptual and visual Phase of the Project.

IVI Display

ICONINCAR

MUNICH, INGOLSTADT 2010 - TODAY <br>
UEDELHOVEN STUDIOS, ICON INCAR (PART OF ICONMOBILE GROUP) <br>
AUTOMOTIVE INTERFACE DESIGN <br>
As part of interdisciplinary teams I create visual design for premium OEM serial- and showcar interfaces, all with very high expectations on aesthetics and precision. I work self dependent in direct communication with clients and creative directors. Due to strict NDA reasons I am not allowed to show or describe any work here.

Automotive Interface Design

UEDELHOVEN STUDIOS,
ICON INCAR (PART OF ICONMOBILE GROUP)

MANNHEIM 2009 <BR>
ZEIXS PUBLISHING AND CI <BR>
BOOK DESIGN AND PRODUCTION <BR>
I was involved and responsible in all process steps from cover design, layout, print coordination in China and other organizational tasks.

Pattern / Fashion Design Books

ZEIXS - Publisher

MANNHEIM 2009 <BR>
ZEIXS PUBLISHING AND CI<BR>
CHILDREN’S BOOK DESIGN AND ILLUSTRATION<BR>
The visual designs created for this book concept were part of a pitch. I also designed all characters and illustration styles.

Freundebuch

ZEIXS - Publisher

Fernandez

Fernandez

COLOGNE 2007-2008 <BR>
GROSSE8, LICHTFRONT <BR>
ILLUSTRATION, ANIMATION, LIVE VJING <BR>
During my studies I lived and worked in Cologne for one year, creating animated visuals for events such as the MAYDAY, the biggest indoor rave festival in Germany. I was also on site to control VJing tools and support other VJs.

VeeJaying + Live Animation

Loveparade

African Wine

African Wine

SVCOLL

own Project

COLOGNE 2007 <BR>
GROSSE8, LICHTFRONT<BR>
ILLUSTRATION, DESIGN <BR>
Christmas card design including packaging and stickers.

Xmas Cards

Grosse 8 and Lichtfront

HEILBRONN 2009 <BR>
OWN PROJECT <BR>
ILLUSTRATION, DESIGN <BR>
CD illustration and packaging design for fictional band.

World of Mouth

own project

Contact ME

hallo@Weiss-raum.de

© 2019 Julia Reiter